BI Competition Heats Up Around SAP (AMR Research)

With SAP’s SAPPHIRE conferences taking place over the next month, we’re sure to hear a lot of news about super-charged analytic and reporting capabilities that will become available later this quarter. But best-in-class business intelligence (BI) providers aren’t sitting still. Many of their customers—and an increasingly large number of their prospects—use SAP for some or all of their enterprise application backbones. It’s essential for these vendors to do whatever they can to make integration to SAP as easy as possible and to deliver value quickly.